about fitmatch

About Us

The Only Digital Twin Matching Platform

Our B2B technology platform enables apparel brands to match their customers with the best-fitting products.

Our patented algorithms derive a shopper’s 3D body shape using augmented reality and LIDAR-powered devices, to make personalized product recommendations in hard to fit categories.

FIT:MATCH is designed to eliminate brands’ and consumers’ questions about fit in order to drive conversion and loyalty, while reducing returns.

Learn More

Our Clients

Case Study

Shoppers Who Use Fit Xperience are 5x More Valuable Than Ones That Don't

FIT:MATCH has built a white label iPhone application for Savage X Fenty called “Fit Xperience” to be used in the client’s fitting rooms in an aggressive global store rollout.

The technology is being integrated in all of the new
brick-and-mortar store locations including Las Vegas, Los Angeles, Houston, Philadelphia and Washington D.C. The app will also be used in future at home experiences.

Learn More

Shoppers Who Use Fit Xperience are
5x More Valuable Than Ones That Don't.

FIT:MATCH has built a white label iPhone application for Savage X Fenty called “Fit Xperience” to be used in the client’s fitting rooms in an aggressive global store rollout.

The technology is being integrated in all of the new brick-and-mortar store locations including Las Vegas, Los Angeles, Houston, Philadelphia and Washington D.C. The app will also be used in future at home experiences.

Learn More

Shoppers Who Use Fit Xperience are
5x More Valuable Than Ones That Don't.

FIT:MATCH has built a white label iPhone application for Savage X Fenty called “Fit Xperience” to be used in the client’s fitting rooms in an aggressive global store rollout.

The technology is being integrated in all of the new brick-and-mortar store locations including Las Vegas, Los Angeles, Houston, Philadelphia and Washington D.C. The app will also be used in future at home experiences.

Learn More

Fit Xperience Results

4 X

Conversion

20 %

Higher AOV

40 %

Higher UPT

2 X

Loyalty Program Subscribers

87 %

Conversion

20 %

Higher AOV

40 %

Higher UPT

2 X

Loyalty Program Subscribers

Case Study

How Sports Bras Affect the Performance of College Athletes

At FIT:MATCH, we set out to understand how the fit of a sports bra affects the demographic that needs it most: athletes.

In this case study, 15 female college athletes from 12 different sports participated in both video interviews and performance wear testing of a Fabletics sports bra that they were matched with after using the FIT:MATCH technology.

Learn More

Shoppers Who Use Fit Xperience are
5x More Valuable Than Ones That Don't.

FIT:MATCH has built a white label iPhone application for Savage X Fenty called “Fit Xperience” to be used in the client’s fitting rooms in an aggressive global store rollout.

The technology is being integrated in all of the new brick-and-mortar store locations including Las Vegas, Los Angeles, Houston, Philadelphia and Washington D.C. The app will also be used in future at home experiences.

Learn More

Shoppers Who Use Fit Xperience are
5x More Valuable Than Ones That Don't.

FIT:MATCH has built a white label iPhone application for Savage X Fenty called “Fit Xperience” to be used in the client’s fitting rooms in an aggressive global store rollout.

The technology is being integrated in all of the new brick-and-mortar store locations including Las Vegas, Los Angeles, Houston, Philadelphia and Washington D.C. The app will also be used in future at home experiences.

Learn More

Fabletics Study Results

87 %

Felt they were matched with the right sized sports bra

80 %

Preferred the new sports bra over their usual sports bra

93 %

Confirmed the bra positively impacted performance

100 %

Would re-wear the sports bra they were matched with

87 %

Felt they were matched with the right sized sports bra

80 %

Preferred the new sports bra over their usual sports bra

93 %

Confirmed the bra positively impacted performance

100 %

Would re-wear the sports bra they were matched with

Case Study

FIT:MATCH Launches Patented Shape-Based Fit Solution In Select Macy's Stores

FIT:MATCH has launched its award-winning bra fitting experience in select Macy's stores. Shoppers can complete a body scan with the assistance of a store colleague, and within seconds, matched to their best-fitting bras. Shoppers will then be able to scan a QR code to save and shop their matches on their own devices.

The experience is currently available in the following 10 Macy's stores: Boca Raton (FL), Century City (CA), Dadeland (FL), Herald Square (NY), Kings Plaza (NY), Queens Center (NY), Roosevelt Field (NY), South Portland (ME), South Shore Plaza (MA), and Willowbrook (NJ).

Learn More

Shoppers Who Use Fit Xperience are
5x More Valuable Than Ones That Don't.

FIT:MATCH has built a white label iPhone application for Savage X Fenty called “Fit Xperience” to be used in the client’s fitting rooms in an aggressive global store rollout.

The technology is being integrated in all of the new brick-and-mortar store locations including Las Vegas, Los Angeles, Houston, Philadelphia and Washington D.C. The app will also be used in future at home experiences.

Learn More

Shoppers Who Use Fit Xperience are
5x More Valuable Than Ones That Don't.

FIT:MATCH has built a white label iPhone application for Savage X Fenty called “Fit Xperience” to be used in the client’s fitting rooms in an aggressive global store rollout.

The technology is being integrated in all of the new brick-and-mortar store locations including Las Vegas, Los Angeles, Houston, Philadelphia and Washington D.C. The app will also be used in future at home experiences.

Learn More
OUR PATENT:The Gold Standard Approach

OUR PATENT: The Gold Standard Approach

1

3D Scan is captured using Apple’s LiDAR tools

2

Scan is “sliced” through our proprietary methodology & all scans are stored in a uniform manner

Encoded shape information

Shape Discrepancy Value

3

Digital twins are identified by finding the scan with the smallest “shape discrepancy value”
OUR PATENT:The Gold Standard Approach

OUR PATENT: The Gold Standard Approach

Click through to learn the 3 simple steps of our process.

Encoded shape information

Shape Discrepancy Value

Chosen fit twin (above)

Omni Channel Solution

Work with our expert team to decide which mode works best for your customer's shopping journey.
In Store
At Home
Empowering a Brand or Retailer's:

Design Direction

Inventory
Management

Manufacturing

Marketing

Explore Products

Benefits

What can FIT:MATCH do for you?
Learn More

Drive a better omni-channel shopping experience

Increase conversion, AOV, and repeat purchase rate

Lower customer returns

Reduce waste in design and inventory

Reduce waste in design and inventory

Provide data and insights

As Seen In