Fit:match Campaign Video at CES 2024

January 17, 2024

Watch the Fit:match campaign video from CES 2024:

As an introduction to Haniff Brown's presentation titled "Unlock the Ultimate Customer Experience With AI", Fit:match Head of Marketing, Hillary Littleton introduced the revolutionary 3D Fitting Room. She mentions that not only does Fit:match impact a brand's bottom line and promote sustainable business practices, but it also offers shoppers an immersive, intuitive and seamless shopping journey that builds brand loyalty.The video highlights Los Angeles-based shoppers who attended the unveiling of the 3D Fitting Room experience featuring Brooks Running apparel at the Fit:match studio.After enjoying invigorating classes from Sweat Yoga, shoppers were invited to complete a 1-second body scan, using Intel Corporation’s RealSense hashtag#LiDAR sensors that capture their 3D body shape into an anonymized point cloud avatar. Not only did they get to shop their best-fitting sizes in select Brooks products, but also received personalized dashboards with unique body shape insights not found anywhere else.To learn more about how the Fit:match solution can shape shift your business, please contact Thank you Intel Corporation for the opportunity!

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